Almost every day we receive requests for support from our users because their product feed contains none or less products than expected. Mostly this is caused by product feed configurations which result in fewer products. For you to be able to identify possible caused we have listed the most common causes: The "Include product variations" feature has been disabled; The "Only include default product variation" has been enabled; The default item_group_id field mapping has been removed; Created filters; WP-cron has ...