AdTribes lets you add WooCommerce extra product fields like Brand, GTIN, EAN, MPN, UPC, Optimized Titles, and more. Once enabled, these fields can be used on simple and variable products, then mapped into your feeds for the channels that need them.
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When your product feeds include identifiers and other useful attributes, listings become easier for channels to understand and process. That supports cleaner product data across platforms.
Extra fields help fill the gaps that default WooCommerce data often leaves behind. That makes it easier to meet channel requirements without relying on extra plugins or manual feed edits.


Not every sales channel needs the same data. With built-in extra fields plus custom fields, store owners can tailor feeds more precisely to what each channel expects.
Instead of forcing one-size-fits-all product info into every feed, this feature gives you more control over what identifiers and attributes are sent. That helps stores manage data more confidently as they expand across channels.

Product Feed Elite is packed with tools to save you time and grow your sales. Here are more features worth exploring.
Quickly expand your reach and boost sales with ready-made templates for Google, Facebook, Bing, and 100s of other sales channels.
Scale without limits by generating unlimited feeds for any number of products, whether you run a small shop or a large ecommerce store.
Expand globally with accurate, fully optimized product listings by creating WooCommerce product feeds in multiple currencies and languages.
Keep listings accurate with automatic feed updates whenever products change, on the schedule that works best for your store.
Save time and stay compliant by automatically matching your product attributes to each channel’s requirements.
Boost visibility by mapping your store’s categories to each channel’s system, ensuring products are always placed where shoppers expect.
Keep shoppers confident with accurate shipping costs in your feeds, using data from WooCommerce zones, classes, and table rate plugins.
Automatically resolve structured data issues so your variable products stay active and approved on Google Shopping and other channels.
Showcase every product option by including variations like size, color, and material as individual listings in your feeds.
Tailor your feeds to match your goals by filtering products and applying rules, so your listings stay optimized for every channel.
Fine-tune your feeds by replacing, adjusting, or adding custom values so your product data meets each channel’s exact requirements.

Quickly test your setup by generating preview versions of feeds, making it easy to catch errors and fine-tune before going live.
Track what drives sales by adding UTM tags to your feeds, making it easy to measure each channel’s performance in Google Analytics.
Use Meta/Facebook Pixel, Conversion API, and Google Dynamic Remarketing Pixel to capture conversions and optimize your ads.
See exactly how many products make it into each feed after every refresh, giving you instant insights into feed coverage and accuracy.
Scan your feeds for errors like missing attributes or invalid URLs so you can fix issues early and keep products compliant.
Seamlessly connect with 20+ popular WooCommerce extensions, ensuring your feeds stay compatible with the tools you already use.
Curious about how WooCommerce extra product fields work for product feeds? We’ve answered the most common questions to help you get started.
Add the identifiers and extra attributes your feeds need to improve visibility, support compliance, and send more complete product data across channels.