Not every product belongs in every feed. A marketplace might only accept one category, a promotion might need to drop out-of-stock items, or a channel’s rules might exclude anything under a certain price. Manually curating that list product-by-product breaks down the moment your catalog grows past a handful of items. The Filter Builder in Product Feed Pro lets you include or exclude products from a feed using conditions instead, so the right products stay in (or out) automatically as your catalog changes.
What is the Filter Builder?
The Filter Builder is a visual tool that lets you create powerful Include and Exclude rules for your product feed.
- The Include section lets you define filters to specify which products should be included in your feed.
- The Exclude section lets you set filters to specify which products should be excluded from your feed.
Both sections support adding multiple conditions and combining them with logical operators (AND/OR) for flexible, advanced filtering.
Accessing the Filter Builder
To access the Filter Builder:
- Navigate to the Product Feed → Manage feeds screen.
- Edit an existing feed or create a new one.
- Click the Filters tab.
Understanding the interface
The Filter Builder interface makes it easy to build complex filter logic visually. Here’s what each element does:
- Add New “AND” Filter button: Add individual filter conditions that must all be true within the same group (logical AND).
- Add Group dropdown: Create separate groups of filters, which can be combined using logical OR. Each group can contain multiple “AND” filters, giving you full control over advanced logic like “(Condition A AND Condition B) OR (Condition C AND Condition D)”.
- Delete icons (trash can): Remove unwanted individual filters or entire groups at any time.
- Visual layout: The Include and Exclude sections are organized into clearly labeled panels, so you can quickly find and edit your filters.
Available filter conditions
Two of these conditions require Product Feed Elite: In List and Between. The Operator dropdown offers the following conditions:
| Operator | Description | Available on |
|---|---|---|
| Contains | Value includes the given text. | Pro & Elite |
| Not Contains | Value does not include the given text. | Pro & Elite |
| Equals | Value exactly matches the given text or number. | Pro & Elite |
| Not Equals | Value does not exactly match the given text or number. | Pro & Elite |
| Greater Than | Numeric value is greater than the given number. | Pro & Elite |
| Less Than | Numeric value is less than the given number. | Pro & Elite |
| Greater Than or Equal | Numeric value is greater than or equal to the given number. | Pro & Elite |
| Less Than or Equal | Numeric value is less than or equal to the given number. | Pro & Elite |
| Is Empty | Attribute has no value. | Pro & Elite |
| Is Not Empty | Attribute has a value. | Pro & Elite |
| Character Count Greater Than | Value’s character count is greater than the given number. | Elite only |
| Character Count Greater Than or Equal | Value’s character count is greater than or equal to the given number. | Elite only |
| Character Count Less Than | Value’s character count is less than the given number. | Elite only |
| Character Count Less Than or Equal | Value’s character count is less than the given number. | Elite only |
| In List | Value matches any item in a comma-separated list (e.g. 101, 245, 389). See How to use In List and Between conditions in Elite. | Elite only |
| Between | Numeric value falls within an inclusive range (e.g. 10,50). See How to use In List and Between conditions in Elite. | Elite only |
Creating include filters
- Under the Include section, click Add New “AND” Filter.
- A new filter row appears with dropdowns for Attribute (e.g., Product Price, Category, Stock Status), Operator (see Available filter conditions above), and Value (e.g., 10, “Shoes”, “In Stock”).
- Select the attribute you want to filter on.
- Choose an operator that matches your filtering logic.
- Enter the value that products should match to be included.
- To add more conditions within the same group (logical AND), click Add New “AND” Filter again.
- To add a separate group of conditions (logical OR between groups), click Add Group and repeat steps 2-5 in the new group.
Example
Include products if:
- Category equals “Summer Collection”
- AND Stock Status equals “instock”
This means only products in the “Summer Collection” category that are also in stock are included.
Creating exclude filters
- Scroll to the Exclude section.
- Click Add New “AND” Filter to start adding conditions for products you want to remove from the feed.
- Configure the filter by selecting the attribute, operator, and value.
- Add more filters or groups the same way as the Include section, to fine-tune your exclusion logic.
Example
Exclude products if:
- Product Price less than 5
- OR Stock Status equals “outofstock”
This setup removes cheap products under 5 currency units and any out-of-stock items.
Tips for building effective filters
- Use Include filters to narrow your feed down to specific products you want to showcase.
- Use Exclude filters to weed out unwanted products, like discontinued items or those not relevant to a specific campaign.
- Combine filters and groups carefully: filters within a group use AND logic, and multiple groups use OR logic.
- Test your filters on a small product feed first to confirm they behave as expected.
Saving your filters
Once you’ve configured all your filters:
- Review the Include and Exclude sections for accuracy.
- Click the Save Filters button at the bottom of the Filter Builder.
- Generate or update your feed to apply the new filter rules.
Filter use cases
Explore these common scenarios to see how to create filters tailored to your needs. These guides provide step-by-step examples and practical tips:
- How to Exclude Out Of Stock Items from Product Feed?
- How To Remove Variations From Your Product Feed When They’re Out Of Stock
- How to add filters based on product creation date
- How to Add Featured Products to Your Product Feed?
- How To Exclude Hidden Products From Your Product Feed?
- How To Include Only A Couple Of Products To Your Product Feed?
- How To Create A Product Feed For One Specific Category
Need further assistance?
If you need any further assistance or are having an issue with filters, feel free to open a support ticket to reach out to our support team.
Please note that the ticket support system is exclusive to Product Feed Elite users.
If you’re using only the Product Feed Pro plugin, feel free to open a new topic in the WordPress.org forum.
Comments
CS = case sensitive
IS = when creating a rule this column is filled with a dropdown so you can say. If attribute Y is (something) than attribute X IS (something)
All the best,
Joris
Comments are closed.